Downtown Summit


Wisconsin Downtown Action Council is pleased to host Charting Our Course: The Path Forward for Wisconsin Downtowns

Pre-Conference Activities, Wednesday, October 26:

5:30-9 PM     Welcoming Social & Dark La Crosse Walking Tour
Presented by the La Crosse Convention & Visitors Bureau

Welcoming Social: Join us for a networking reception at The Court Above Main, 420 Main Street. Take the side alley entrance door and up the elevator to the bar on the third floor of this historic building. Hors d’oeuvres and cash bar. Take the Dark La Crosse Tour at 7:00 PM. Explore downtown La Crosse’s dark past as you tour the historic red light district while learning about Prohibition, small town politics and vigilante justice for a once restless river town on the banks of the Mississippi. Tour will depart at 7:00 PM. Attend the networking reception before and after the tour.

Charting Our Course Summit, Thursday, October 27:

8:00 AM – 4:00 PM

Join downtown development peers from around the state in La Crosse where we will present Charting Our Course: The Path Forward for Wisconsin Downtowns. Thursday begins with a report on the State of Wisconsin’s Downtowns and a keynote by Ben Muldrow of Arnett Muldrow & Associates focusing on community branding. Break-out sessions throughout the day will address a diverse range of topics such as legislative updates, livability initiatives for communities, building  a bike and pedestrian-friendly downtown, and more. A full conference agenda will be released prior to Labor Day and will be available here.

To view the full conference agenda, click here.

Registration is only $59 for Wisconsin Downtown Action Council members (Members enter promotional code received via e-mail in order form below to receive discount. Questions? E-mail us) and $69 for non-members. Registration includes: continental breakfast, opening keynote, lunch, and education sessions.

Radisson La Crosse is offering a special rate of $99/night (rate for a single room – rate is $119 for a double room) for those attending Wisconsin Downtown Action Council’s Downtown Summit. Reserve by September 26th and mention the code SUMMIT to receive conference pricing.




Presenting sponsor: